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Green Dot and Walmart Expand Walmart MoneyCard Portfolio with a Suite of Prepaid Debit Cards
New products developed to address evolving customer needs
“This new category of prepaid debit card products represents a thorough
understanding of the customer gained through years of experience in
defining the category with Walmart,” said
“We know consumers want a simple way to better manage and control their
everyday finances,” said
All Walmart MoneyCard® prepaid debit cards include the following features at no extra charge:
- Mobile Web Registration
- Check Cashing Reloads
- Account Alerts
- Gas Discounts
- Pharmacy Discounts
- Merchant Funded Offers
Purchase Protection / Assurance (Visa and
Walmart MoneyCard Portfolio
Below is in an overview of the Walmart MoneyCard® portfolio,
Walmart MoneyCard® Basic: Available to
$3, the Basic card is designed for the customer who wants a low-cost, basic prepaid debit card to use for paying bills, shopping online or safely storing cash.
Walmart MoneyCard® Plus: Available to
$4, the Plus card is designed for the more frequent prepaid debit card user who is looking for advanced functionality above the Basic card. Those features include a waived monthly service fee in any month when more than $1,000is deposited, debit card reloading, free online bill pay, person-to-person transfers, and the ability to customize a card with a picture for $4.95.
Walmart MoneyCard® Preferred: Available
to purchase for
$6, the Preferred card is a full-service reloadable prepaid account with the following functionality above the Plus card: Rapid Payroll Direct Deposit, which allows customers receiving recurring direct deposits the ability to access their funds early (if their employer provides pre-notice of deposit), free Walmart Rapid Reload™, a waived monthly service fee in any month when more than $500is deposited, an online vault for setting aside funds for later use, an online budgeting tool, and the ability to customize a card with a picture for free.
Walmart is also expanding their affinity card category on the Walmart
MoneyCard® Plus platform to include the following
prepaid debit cards for a
- "Create Your Own" Prepaid Visa Card: Allows customers to personalize a card with their own favorite personal photo.
NASCAR Prepaid Visa Card: Designed for fans of
NASCARand/or a particular NASCARdriver. Customers can choose specific branded cards from Kasey Kahne, Danica Patrick, Tony Stewart, Jeff Gordonand Dale Earnhardt, Jr.
Visa | NFL Prepaid Card: This card is an affinity branded card
designed for fans of the
NFL. Customers can choose one of 12 NFLteams to be the face of their card, with more coming soon.
- Mossy Oak Prepaid MasterCard: Designed for the outdoorsman who’s looking for the same features and benefits from the Walmart MoneyCard® with special offers throughout the hunting season.
Walmart will also begin to carry other popular branded prepaid debit
cards for a
- RushCard Live Prepaid Visa Card: Designed to appeal to consumers who value the Russell Simmons brand and lifestyle.
AARP Foundation Prepaid MasterCard: Designed for customers over
50 years of age who value and trust the
AARP Foundation, this card provides an easy way to electronically receive Federal benefits and offers a savings account feature.
All new products are issued by
Green Dot Corporation
Brian Ruby, 203-682-8286